Read All About It – GS1 Digital Link’s are going global

The QR Code revolution is gaining pace with GS1 gaining great exposure for its campaign to drive awareness around their new Digital Link standard that is currently rolling out.

Since launching its landmark FT report back in November; “A new era of transparency: how UK retail will meet the demands of the informed customer” GS1 have reached an audience reach of 449 million syndicated across global media, bringing brands and retailers attention to this enormous leap forward for product information and customer service.

With further far reaching benefits which revolutionise your product with contextual commerce, engagement and customer service links as well as bringing huge logistical and operational efficiencies, it’s easy to see why  businesses are starting to adopt and enable this exciting new standard.

Digital Link QR Codes are going to change the retail landscape for generations to come, like the barcode before it. 

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Contact us today or CLICK HERE to book a demo with one of our specialists to find out more about the SmartLinks platform and how it can help build loyalty and increase engagement with your products, while protecting your brand and enabling new channels for commerce and communication.