SmartLinks connected product platform
Connected products & assets

Every product. Every pack. Every asset.
One digital identity.

SmartLinks gives every physical thing a connected record — on-product, on-pack, on-shelf or on the web. One scan or tap reaches the right audience: consumer, technician, retailer, regulator or AI agent.

  • GS1 Digital Link & DPP-ready records
  • MCP & RAG-ready for AI agents
  • One scan — many audiences served
  • ESPR / DPP-ready infrastructure
Book a walkthroughExplore SmartLinks Hub
QRNFCRFIDGS1 Digital Link
A product on a desk next to a laptop showing its Hub product page and a phone showing an AI assistant answering a question about itA shopper scanning a digital shelf-edge tag in a supermarket aisleA bottle of wine and a chilled ready-meal carton on a kitchen counter, each with a small QR code, and a phone showing product informationA customer in a boutique inspecting a connected hangtag on a wool coatA technician tapping an NFC tag on industrial equipment with a smartphoneA homeowner kneeling beside a cordless lawnmower, tapping their phone on a QR and NFC tag on the battery to open spare parts, the user manual and how-to videosHands tapping a smartphone against an NFC label on a football jersey, with the screen showing verified player-edition content, exclusive video and fan rewardsA homeowner scanning a QR code on a built-in kitchen appliance to access the product recordA warehouse worker in a hi-vis vest scanning labelled boxes on a pallet with a handheld RFID scanner

Hub · on the pack, on the web, ready for AI

One identity, three surfaces

On the pack. On the web. Ready for AI.

The same product record, surfacing wherever your customer — or their agent — looks for it.

Hand scanning a QR code on a connected product pack to open its SmartLinks digital product record
01 · On the pack
Scan it

QR, NFC or RFID on the product resolves straight to the live record.

SmartLinks Hub product page open on a laptop and phone — a discoverable web record for the physical product
02 · On the web
Search it

A discoverable Hub page customers can find, share and link to.

AI chat interface answering a product question from SmartLinks MCP and RAG-ready data on a laptop
03 · Ready for AI
Ask it

MCP & RAG-ready so LLMs and agents read your facts, not the internet's guesses.

Trusted by leading brands connecting physical products to digital experiences
GS1 Digital Link resolver
ESPR / DPP-ready
MCP & RAG ready
Flagship product · SmartLinks Hub

Hub is where your connected products meet your customers.

Every SmartLink resolves to a Hub experience — authentication, product story, warranty, AI assistant, re-purchase — tuned to the audience that just scanned it. The breadth above is the platform. Hub is what consumers, staff and partners actually see.

  • Per-product pages & micro-sites
  • Authentication & registration
  • Embedded AI assistant per SKU
  • Warranty, care & re-purchase flows
Explore SmartLinks Hub See the platform behind it
SmartLinks Hub product page on mobile showing authentication, story and AI assistant
One identity → many interactions

One record. Every interaction it ever has.

Give a product, asset or place a single connected identity — and every channel that touches it reads from, and writes back to, the same canonical record.

  • Support
    Manuals, FAQs, registration
  • Compliance
    DPP, ESPR, recycling
  • Retail
    Shelf edge, repurchase
One product
Connected
Identity
GS1 · QR · NFC · RFID
  • AI
    Grounded chat, MCP, RAG
  • Service
    Field tech, warranty
  • Resale
    Ownership transfer, circularity
Read the core concepts
Why now

Physical goods now lead a digital life.

Regulation is catching up to physical goods.

ESPR and Digital Product Passports turn product transparency from a marketing choice into law. SmartLinks gives every item a record that satisfies regulators and serves customers.

QR codes are becoming standards-grade infrastructure.

GS1 Digital Link replaces barcodes with resolvable URLs by 2027. One scan, many destinations — consumer, retailer, regulator, system.

Customers expect more after the till.

The checkout is no longer the end of the journey; it’s the beginning. Authentication, warranty, content and re-purchase all live on the connected product.

AI agents need product records they can read.

MCP and RAG-ready records let LLMs answer authoritative questions about your products, parts and policies — at every step.

Operations live on connected assets.

Tap an NFC tag, scan a QR — technicians, warehouse staff and support teams reach the right record instantly, even offline.

One identity beats six dashboards.

Marketing, ops, compliance, support and resale teams share a single connected record — instead of stitching together six tools per product.

Operational workflows

Where SmartLinks earns its keep.

Audience

Brands selling complex or premium products to consumers and pros.

Pain

Support teams answer the same questions; customers can’t find manuals; AI agents hallucinate product details.

Solution

Every SKU gets a connected record with documents, FAQs and an embedded AI assistant grounded in your data.

Outcome

Tickets drop, satisfaction rises, AI cites your facts — not the internet’s guesses.

See the AI assistant
A product on a desk next to a laptop showing its Hub product page and a phone showing an AI assistant
AI in workflows

Records that AI agents can actually read and cite.

SmartLinks records are structured for retrieval. Your documents, FAQs and product data become a grounded source for AI chat, voice and tool-using agents — on-product, on-asset, on-shelf.

A technician tapping an NFC tag on connected equipment
Per-product AI chat
RAG on your documents
MCP-ready records
Cited answers, not guesses
Multilingual responses
Voice & TTS support
Auto-generated user guides
Streaming tools & actions

Bring one product line. We’ll show you the record in 20 minutes.

No deck. We’ll connect your data, mint identities, scan a real label, and walk you through what your customers, technicians and regulators will see.

Book a walkthroughExplore SmartLinks Hub