Commerce
Digital Twin
A digital counterpart of a physical thing, kept in sync with it over its lifetime — the broad industry term for what SmartLinks calls a Connected Identity plus Product Record.
Digital twin started as an engineering term — a live software model of a turbine, a building, a factory line. Applied to consumer products and assets, it means: every individual item has a digital record that travels with it, updates as things happen to it, and can be queried by anyone with a legitimate reason.
On SmartLinks the digital-twin idea is split into two concrete pieces: the Connected Identity (the durable identifier) and the Product Record (the data and capabilities it points at).